In the age of social media, it’s easy to think you can have an online presence without splashing out on a website. You may be thinking a website is a waste of money and time and it makes more sense to focus efforts exclusively on Instagram, Twitter and Facebook. However, there are still many reasons why websites still matter.
A website gives you instant authority. A well-designed, user-friendly, website with good content goes a long way towards establishing trust. A website demonstrates expertise, authority and permanence. Social media sites come and go; your website should be the central focal point of your online presence.
Your Local SEO depends on your website. If you want good search results, you need a solid internet presence. A website is fundamental to that. You need your own domain and unique content. It’s far more difficult to rank well in search engines without your own website.
Your website is the hub of your online presence. You can display products, provide educational or informational materials, and demonstrate your industry expertise, all whilst promoting your own brand and style, not formatting everything to comply with someone else's. You can choose to sell online, but even if you don't, you can still allow your customer's to browse and get a good feel of what your company is all about.
Consumers expect it. While people are increasingly able to find the information they need and take action directly from search results, most consumers expect a business to have a website.
Linking in. Websites are important for link building, which is essential for SEO and even more important for referrals.
Your competitors have one. If you don’t have a website, then you need a fully SEO optimized responsive website.
If you don’t know where to start, we can help you build a fully SEO optimized, mobile responsive website and get you ranking in local search results on Google, help you run ads, build and boost credibility online, and get more business.
And if you feel your company needs a new look we can help with that too. As specialist designers we can help with your marketing collateral, designing logos, flyers, advertisements and more.
Just call 01225 807775 to find out more!